Last thursday, I was invited along to the Cube Company press event which was held in their showroom 'Wren' in Russel Square, by my friend Olivia who works for them. You may or may not have heard of them, they are a PR company that look after a number of brands, the majority being menswear. Some of the brands they look after consist of Adam Andrascik, Joseph Turvey, Mohsin Ali, Peregrine, Henry Lloyd, Diadora & also Serge Denimes; which you may or may not know was a brand founded by Oliver Proudlock from MIC.. If you would like to see what other brands they look after you can find that here.
I went along after work, so around 5ish, thinking I was going to get super lost on the way there, but it was actually a lot easier than first anticipated.
After signing in, I was greeted with a glass of Prosseco which was greatly received! I was then taken around the 2 show rooms and told about the designers. The majority of the collections were menswear but I still appreciated them, especially the more adventurous lines, such as the one from Joseph Turvey, who used a lot of floral designs and prints and more amazingly a matching bomber style jacket and trousers out of floral lace.
There was one collection in particular that caught my eye and kept my attention for the most part of my stay, that was Adam Andrascik. The only way I could describe it was 'That is my dream wardrobe.' there was not one piece I did not like. It was a very monochrome collection, filled with box shape tops, leather jackets, knitwear and metallic silver pieces. Sounds like heaven right!?
I urge you to check out this collection, because I can guarantee you will love it as much as I do.
[The photos are not amazing, as I took them on my phone, and the Prosseco went to my head a little bit more than expected (Im a MASSIVE lightweight), so I strongly advice that you look up some of the designers as my pictures do not do them the justice they deserve!]
Before leaving I was given a goody bag, with some lovely bits in as you can see below, there was also a Henry Lloyd wash bag in the goody bag, but my boyfriend has already snapped that one up.
I had a really lovely time at the event and really enjoyed getting a first look at the collections.
Thank you Cube Company.
xo